The Origin
Born From a Clear Purpose
Hohoba was born out of a clear and purposeful vision — to empower Jojoba farmers in the regions of Sri Ganganagar and Jhunjhunu, and to bridge a long-standing gap in the industry between the farm and the cosmetic brands that need this extraordinary ingredient.
The Problem We Saw
A Gap Hidden in Plain Sight
Farmers in these regions had mastered the art of growing Jojoba, but had no direct pathway to sell their harvest at its true value. With no access to processing or established buyers, they were left dependent on middlemen — losing both margin and recognition for their hard work.
The gap was enormous, and largely invisible to the outside world. We chose to make it visible — and then close it.
The Solution
Precision Meets Purpose
Hohoba imported a single-screw cold press machine from Germany — precision-engineered to extract the highest quality cold pressed Jojoba oil from the seed, with zero compromise on purity.
This technology became the foundation of everything Hohoba stands for: authentic extraction, no adulteration, and an oil that truly meets the evolving demands of cosmetic formulation.
- German cold-press technology for maximum purity
- Zero adulteration — seed to bottle transparency
- Direct supply chain from farmer to cosmetic brand
The Founders
Two Friends, One Mission
Two friends, Mayank and Siddharth, saw what others had overlooked. With a shared passion for clean supply chains and farmer welfare, they set out to solve this problem from the ground up — not just as a business, but as a mission.
Mayank
Co-Founder
Driven by a passion for clean supply chains and farmer welfare, Mayank co-founded Hohoba to give Jojoba farmers direct access to fair value for their harvest.
Siddharth
Co-Founder
With a deep understanding of the cosmetic industry’s needs, Siddharth built the bridge between India’s finest Jojoba farmers and the brands that need this extraordinary ingredient.
Our Impact & Vision
From Seed to, Change
Farmers in Sri Ganganagar and Jhunjhunu had mastered Jojoba cultivation but lacked any direct pathway to fair buyers. Mayank and Siddharth identified this invisible gap and committed to solving it.
Hohoba imported a single-screw cold press machine from Germany — precision-engineered for the highest quality extraction, forming the technological backbone of everything we stand for.
Today, our farmers proudly hold more than 50% market share in the domestic Jojoba industry — a testament to what becomes possible when growers are given the right tools, fair access, and a brand that stands behind them.
Hohoba was created to introduce India to the true potential of cold pressed oils. Every bottle represents a direct, transparent supply chain — from seed to brand — ensuring farmers receive the real value of their harvest, and cosmetic brands receive an ingredient they can trust completely.